Gree Global is a global leader in air conditioning and HVAC innovation, delivering advanced climate solutions across residential and commercial spaces.
Gree Global needed live video edits, photo coverage, and same-day uploads to China as PR announcements had to be shared immediately with their partners and stakeholders.
This is where TomTom Media stepped in - ensuring every key moment was captured, edited, and delivered seamlessly across all 4 days of the event.
Large-scale corporate events move fast - and for global brands like Gree Global, delayed content delivery means missed PR opportunities and reduced event visibility.
TomTom Media solved this by creating a fast and efficient on-ground content workflow that allowed live photo selections, rapid video edits, and same-day media delivery to teams in China.
This ensured Gree Global could maintain real-time communication with partners, publish timely PR announcements, and maximise their visibility throughout all 4 days of The Big 5 Dubai.
TomTom Media operated as an agile on-ground media partner rather than just a production team. With fast turnaround times, live editing workflows, and efficient coordination across multiple event days, we ensured content was ready when the brand needed it most -not days later.
Our ability to balance corporate professionalism with cinematic execution allowed Gree Global to receive premium-quality coverage while still meeting the speed and demands of real-time PR communication.
